BMW United kingdom makes their fashion into due east-commerce. According to econsultancy.com, BMW has opened a store on eBay selling automobile parts and accessories.

This move makes BMW the first car maker to sell directly through the site, and allows information technology to take reward of the sizeable market for motor spares on the site. For years, many BMW tunning and accessories shops have been selling their products on eBay, an online medium that can lead to new sources of acquirement.

Co-ordinate to the aforementioned website, there are 600,000 searches a month on eBay UK for BMW showing the size of the potential customer base for the motorcar maker.

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The BMW official parts come with a 2 year guarantee.

BMW joins a growing number of established retail brands that accept begun selling on the site over the terminal few years.

Press Release:

MW will start selling parts and accessories direct to owners for the kickoff time, cheers to a new partnership with eBay, the leading online retailer. 'BMW Direct', now alive on eBay.co.uk, will satisfy the growing demand from motor enthusiasts for purchasing original parts online.

Previously, BMW owners wanting to pick up 18-carat Parts have had to place their order via 1 of the many dealerships. With its new store on eBay, also every bit trade BMW fans will be able to purchase genuine BMW parts and accessories such as brake discs and motorcar care products straight from the carmaker.

This is BMW's get-go venture into e-commerce and will let the carmaker to reach those customers not accustomed to visiting a BMW dealer regularly.

BMW, the showtime carmaker to open up a store on eBay United kingdom, joins over 100 other well-known fashion and home brands already selling new and fixed price goods direct to their customers via eBay'south U.k. site.  Motor parts and accessories is one of the near pop categories amid eBay's 96 1000000 active users worldwide.

All items sold through BMW Straight are offered from stock with free postage and packaging and are covered by a full ii year BMW warranty.  BMW UK will handle the shop front of BMW Straight with the processing of orders being handled by BMW Park Lane in London.

Carl Sanderson, General Manager Aftersales Development, said: "As a premium car manufacturer, we are always interested in agreement customer preferences when it comes to buying products.  We recognise that there are customers who wish to purchase BMW products merely do not necessarily desire to travel to a BMW dealer to make a purchase.

"As such we see eBay as the perfect solution for them.  By embracing this modern retailing arroyo, nosotros believe we can engage with and satisfy a number of boosted customers through what is a new retail channel for BMW."

Angus McCarey, Great britain Retail Director of eBay, said: "eBay UK is home to over 100 leading brands who realise the added value an eBay store brings, whether they are already selling online or not. There are over 600,000 searches for BMW every calendar month on eBay and BMW will at present be able to access this existing, yet untapped customer base, while increasing its reach to the millions of other consumers who buy and sell on the site."

To see what is on offer at BMW Directly visit http://goo.gl/gyQQf